DevToolsDigest: July 19th, 2019
This week's digest includes news and resources from Moesif, Cloudflare, Honeycomb, Intel, Forbes, the Association for Computing Machinery, and more.

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The Week in Developer Tools
Companies like Box, Atlassian, and Salesforce have thousands of third party developers hooking into their APIs to extend product functionality and create additional revenue channels for both the platform company and the third party developers. 
Snyk brings a dev-first, product-led approach to the security industry and is on a mission to solve software security efficiently and at scale. To realize that vision, former Co-CEO of Veeam and GM of Americas at VMWare, Peter McKay is joining Synk as CEO. 
Securing access to your APT repositories is critical. However, a network perimeter model lacks a number of features that are considered critical to a team’s security.
Industry Research
APIs play a crucial role in modern software engineering. However, learning to use a new API often is a challenge for developers. In order to support the learning process effectively, we need to understand how developers use documentation when starting to work with a new API. 
If you’ve been tasked with starting, or growing your observability practice, it may seem a long journey from here to there. Find out how LaunchDarkly, Intercom, Geckoboard, and other teams use Honeycomb alongside their existing tooling to achieve observability.
The greatest fear of an ambitious technology firm is to be condemned to “legacy,” tech speak for irrelevance. Its products may still be used, but out of inertia. 
Developer Venture News
Each year for the past five, Forbes has searched the country for the 25 fast-growing, venture-backed startups most likely to reach $1 billion in value. Graduates include: food delivery service DoorDash, home seller Opendoor, luggage brand Away and synthetic biology company Ginkgo Bioworks.
One of the hardest things about the fund-raising process for entrepreneurs is that you’re trying to raise money from people who have “asymmetric information.” VC firms see thousands of deals and have a refined sense of how the market is valuing deals because they get price signals across all of these deals.
Intel announced a deep partnership with SAP around using advanced Intel technology to optimize SAP  software tools. Specifically, the company plans to tune its Intel Xeon Scalable processors and Intel Optane DC persistent memory for SAP’s suite of applications.
From The Heavybit Library
Defining Product Marketing and Metrics
While product marketing is so often sought after by founders, the definition of the role’s responsibilities, goals and resource investments are often blurry. Indy Sen defines product marketing, some of the common responsibilities and misconceptions of the role, and the metrics that matter from an org-wide perspective, during launches, and beyond.
In episode 10 of O11ycast, Charity Majors and Liz Fong-Jones speak with Bugsnag CEO James Smith. They discuss the seemingly impossible ways an organization can measure technical debt and how they can attempt to reduce it.